⑴ 說說你是如何提高用英語寫廣告的能力的
英語是由詞彙組成的，想知道英語的意思，不知道詞彙的意思是不可以的，規定每天讀、背十幾個英語單詞、詞彙，堅持，一定會有效果。
⑵ 軟文廣告的寫作技巧
軟文廣告的寫作技巧一：標題具有吸引力，讓人不得不去看看裡面的內版容。
軟文廣告的權寫作技巧二：軟文如果是在炒作個人、公司、產品，特別要注意作者名字，不要讓讀者認為炒作。
軟文廣告的寫作技巧三：內容軟文寫作之中最重要的就是軟文的內容了，好的內容可以吸引讀者認真看下去。
「創主網路營銷」具有經過5年時間的經營，現有專業的軟文投放團隊及軟文廣告寫作團隊，同時「創主網路營銷」還能在國內多家權威門戶網站上發布軟文廣告。
⑶ 寫廣告的優缺點的英語作文
題目：論廣告的利與弊
正文如下：
With the development of informatization, people have more and more chances to choose the commodities they like. But the more goods exist, the more confusion people feel in choosing one. Therefore, advertisement stands out to take the responsibility for people to choose the procts they prefer. But advertising has advantages and disadvantages. Some people are in favor of it, while some are on the contrary. As for me, I』m in the neutral place.
隨著信息化的發展，人們有更多的機會選擇自己喜歡的商品。但是商品越多，人們在選擇的時候就越困惑。因此，廣告站出來幫助人們選擇他們喜歡的產品。但是廣告既有優點也有缺點。有些人贊成，而有些人則相反。至於我，我在中立的立場。
On the one hand, advertisements help people have a better understanding about procts. Advertisements always tell people the advantages and functions of the procts. People can buy the things they want by reading advertisements. By the way, advertisements are free for consumers. Moreover, advertising is much more interesting than the instructions on the packaging box, because advertisements contain various factors, such as pictures, videos, voice plots and so on. Don』t you think it is a good way for choosing a proct?
一方面，廣告有助於人們更好地了解產品。廣告總是告訴人們產品的優勢和功能作用。通過閱讀廣告人們可以買到他們想要的東西。順便說一下，廣告對消費者是免費的。而且，廣告也比包裝盒上的說明書要有趣得多，因為廣告包含各種元素，如圖片，視頻，情節等。難道你不覺得這是選擇產品的一種好方法嗎？
On the other hand, sometimes advertisements are tempting and deceptive. In order to attract the target customers, the advertiser will fill the content of decorating expressions, regardless of the filthy measures they have taken or the severe damages they may bring about. The advertisements always exaggerate the advantages and functions of the procts. As a result, they mislead consumers to buy things that are not deserved.
另一方面，有時候廣告是具有誘惑性和欺騙性的。為了吸引目標客戶，一些廣告商為了滿足修飾產品的作用，而忽視他們使用的一些骯臟措施，或者他們所帶來的嚴重損害。廣告經常誇大產品的優勢和功能作用。結果，他們誤導了消費者購買不值得的東西。
To sum up, advertisements have the good side and the opposite side. If we just take them as a reference, it will be good. But if we depend on them to buy things, we may suffer losses in the end.
總之，廣告有好的一面也有不好的一面。如果我們只是把它們當成是參考，廣告會是好的。但是如果我們依賴於它們來買東西，我們最後可能會遭受損失。
⑷ 廣告英語的語言特點是什麼
廣告英語文體的語言特點
1．廣告英語的詞彙特點
廣告英語的詞彙豐富多彩，但每一個詞的選擇與使用都服務於「推銷商品」這一最終目的，因此它們往往具備鼓動性和感染力。歸納起來主要表現如下：
●形容詞及其比較級、最高級的使用。例如：Famous world－wide gourmet cuisine． Excellent daily specials and mouthwatering desserts． （世界著名的美食烹調。精美的美日特色飯菜和令人垂涎的點心。）Tasters richer…… mellower……more satisfying． （口味更濃……更醇……更令人滿意。）
●創造新詞、怪詞以引起新奇感，突出產品的新、奇、特，滿足消費者追求新潮、標榜個性的心理。例如：For twogether? the ultimate all inclusive one price sunkissed holiday． （兩人共度一個陽光燦爛的假日，一切費用均包括在單人價格之內。） twogether取自together之音，又取「兩人」之意比together更形象，倍添情趣。
●詞彙的重復。詞彙的重復是一種常用的技巧，可以起強調、渲染的作用，而這恰恰是廣告語言所要追求的效果。例如：Easy to use? easy to clean? easy to assemble．?日光牌簡便燒烤架廣告
●使用縮略詞和復合詞以節省廣告篇幅。廣告寫作中常盡可能縮短篇幅，以降低成本。縮略詞和復合詞的使用比比皆是。例如：Where to leave your troubles when you fly JAL． ?乘坐日航班機，一路無憂。JAL是Japan Airlines的縮寫形式。
●「雅」語、「俗」語平分天下，色彩繽紛。例如：The home of your dreams awaits you behind this door． Whether your taste be a country manor estate or a penthouse in the sky? you will find the following pages filled with the worlds』 most elegant residences． （打開門，等著您的就是夢寐以求的家。無論您想要一座鄉間宅第，或者是一間摩天大樓的頂屋，翻開下面幾頁就可以看到世界上最美的住宅，供您挑選。）廣告中的await，be，manor elegant，residence都是正是場合下才使用的「雅」語詞彙，它們在這里代替了「俗語」的wait， is，house，nice，place。
2．廣告英語的句法特點
●簡單短句多，醒目易懂。例如：Fresh Up with Seven－up．（請飲七喜，倍添精神）。
●並列句多，簡潔明了，易於理解；平行結構，加深印象。例如：Introcing FITNESS magazine． It』s about health? it』s about exercise? it』s about your image? your energy and your outlook．（向您推薦《健康》雜志：說健康、說鍛煉、說形象、說精力、說展望。） ●省略句多，語言凝練。例如：You』ll enjoy relaxed sunny days． Warm? crystal clear lagoons． Cool? green foliage． Waterfalls． Flowers． Exotic scents． Bright blue skies． Secluded beaches． Graceful palms． Breathtaking sunsets． Soft evening breezes． And food that simply outstanding． （您會享受這陽光明媚的輕松日子。溫暖、清澈的環礁湖，清涼、碧綠的樹葉，瀑布，花叢，異樣的芬芳，明亮的藍天，幽靜的海灘，優美的棕櫚，壯麗的日落，輕柔的晚風。還有那絕妙的食物。）從「溫暖、清澈的環礁湖」到「輕柔的晚風」，一連串名詞短語代替了You』ll enjoy……的句子。不僅簡潔緊湊，而且又鮮明有力。
●祈使句多，具有強烈的鼓動色彩。例如：So come into McDonald』s and enjoy big Mac Sandwich． （走進麥當勞，享用大三明治。）
●否定句少。即使使用否定句，也是為了用其他商品來反襯，或從反面突出產品特性。例如：We would never say the new Audi A4 is the best in its class． We don』t have to． （我們根本不必說新型奧迪A4同類車中最好的。沒有這個必要。）
●常用主動語態和現在時，給人一種直接感，並暗示商品的持久和永恆特性。例如：Harmony of style and performance set this new Mazda 6 a part． Qualities are at the heart of every Mazda．（式樣與性能的協調一致使新型馬自達6與眾不同。質量是馬自達的核心。）
3．廣告英語的修辭特點
有人稱其為「半文學體」（sub－literarygenre）（Leech， 1969），因此廣告中常使用修辭手段。
●比喻（analogy）：Featherwater：light as a feather．（法澤瓦特眼鏡：輕如鴻毛。）
●擬人（personification）：Flowers by Interflora speak from the heart．（植物園培育的鮮花傾訴衷腸。）
●雙關（pun）：Ask for More．（摩爾牌香煙的廣告）
●押韻（rhyming）：Hi－fi? Hi－fun? Hi－fashion? only from Sony．（高保真，高樂趣，高時尚，只來自索尼。）（索尼音響的廣告）
●重復（repetition）： Dish after dish after dish． People expect us to be better．（一盤一盤又一盤。人們盼望我們更好。）
⑸ 英語寫作廣告
Advertisements are forcing their way into people』s lives. People refer to advertisements in their daily lives because they are consumers. The advertisers are usually manufacturers, retailers and salesmen. Their merchandise needs to be advertised to bring it to the attention to the customers. Thus nearly every proct is advertised in some way. To a large extent, good advertising leads to success while bad advertising can mean failure.
廣告正以它們的方式進入到人們的生活中。人們在日常生活中與廣告有關因為他們是消費者。廣告商通常是製造商，零售商和批發商。他們的商品需要通過廣告以引起消費者的關注。因而機會每種產品都以某種方式被廣告。在很大程度上來說，好的廣告帶來成功，而差的廣告意味著失敗。
There are many ways to advertise and 『ads』 come in different forms. Newspapers carry advertisements. Some procts are publicized on TV and radio which bring them into notice of a wide audience. Billboards also carry advertising. Advertising is a big instry now and many agencies have been set up to furnish a variety of forms.
有很多方式可以打廣告，廣告的形式各不相同。報紙可以承載廣告。有些產品在電視或者廣播中宣傳，這樣能引起大眾的注意。廣告牌也可以承載廣告。現在廣告是一個大產業，並設立了很多機構提供各種形式的廣告。
However, advertising is not always truthful. A proct is often misrepresented. The advertiser exaggerates the benefits of the merchandise he wants to sell. Thus, he misrepresents the truth. The consumer falls victim to such advertising. Millions of people have bought advertised procts and have been dissatisfied with them。
然而，廣告並非總是真實的。一種產品通常是被歪曲呈現的。廣告商誇大了他想銷售的商品的好處。這樣一來，他就扭曲了事實。消費者就成為了這類廣告的受害者。數百萬人們買了廣告商品又對它們不滿意
⑹ 英語作文寫廣告的優點和缺點
China's top 20 in network advertisers are mainly concentrated in IT, the network service, mobile communications, transportation auto instries. China is a large on television advertising firms spend a great deal of budget for online advertising value degree is not too enough, but in America, FMCG instry has become the largest Internet advertising expenses. (1) network advertising advantage Internet advertising and print media, it can better more meticulous, precise, fast let users to find the information they need (2) network advertising limitations China's Internet advertising market has a late start and its development is not yet, Internet advertising market development
⑺ 談談對廣告的認識(英語作文)
廣告的利與弊 The advantage and disadvantage of the advertisement Advertisement is omnipresent in our modern society. It seems wherever we go. such small ads will greet our eyes: the supermarket. the subways. the stop sighs. the walls of public buildings. the garbage cans. and whatsoever. The ads can be about everything from selling mobile phone. renting houses. treating difficult diseases to procing fake diplomats. (from domestic articles to machinery. from toys to aircrafts.)It`s no exaggeration that we live in the world of advertisement. The advantage of the ads is self-evident. They provide us with a good collection of goods and service. from which we can make our best choices. For the manufacturer. they can take advantage of the ads to project the characters of their procts so as to seize the vision of the consumers and gain them huge profits. However. we cannot belittle the disadvantages of the ads. ①To many ads do spoil our daily life and waste our time. They interrupt the TV programs. filling our letterbox. and ruin our appreciation of nature in place of interests. People often feel burdened with the ads instead of satisfying with them. ②On the other hand. some of the ads are illegal. spreading false information and planning to treat people who are eager to solve their problems. It`s high time we took urgent and effective measures to curb this phenomenon. ①Firstly. we should intensify the effects to supervise the ads markets. It`s crucial that we must regulate the ads market strictly to avoid someone`s availing himself or herself of the loophole of the market management. ②Secondly. whoever takes advantage of ads treating consumers should be punished or imprisoned. ③Thirdly. we should ecate people to abide by the law and give priorities to honesty and credit. Only when putting these measures into practice. will our society be purified into a paradise for us to live in. 廣告的利與弊 廣告在當今社會中無處不在.看起來無論你走到哪裡.她都會映入你的眼簾:超市.地鐵.車站.公共建築的牆體.垃圾桶甚至T恤衫.廣告的內容可以關於任何東西:從賣電話到租房.從治療疑難雜症到辦假證./(從家用物品到大型機器.從玩具到航天器) 毫不誇張的說.我們生活在一個廣告世界裡. 廣告的優點很明顯.它給我們提供大批量的商品和服務.供我們做出最好的選擇.對於商家而言.他們可以利用廣告展示自己商品的特點.以便抓住消費者的視線來獲取利潤. 然而.我們也不能小視廣告的缺點.①太多的廣告會搞亂我們的生活並浪費我們寶貴的時間.它們打斷電視節目.塞滿我們的信箱.損毀了我們對自然的欣賞代替興趣.人們通常對它們感到負擔而不是滿足.②另一方面.有些廣告是非法的.傳遞錯誤信息並意在欺騙那些想急於解決問題的人. 該到了我們採取緊急並有效措施來抑制這一現象的時候了.①我們應加大市場監管的力度.關鍵是我們要嚴格規范市場秩序以避免有些人鑽市場管理的漏洞.②任何利用廣告欺騙消費者的人都應受到懲罰或入獄.③我們應教育人們遵守法律並把誠實守信放在首位.只有把這些措施付諸實踐.我們的社會才會被凈化成一個居住的天堂.
⑻ 英語作文：談談對廣告的看法
Advertisement is misleading. Take for example, the sex enhansing medication, the advertisement will boast that it will lengthen the penis and enlarge it diameter. The advertisement will also bullshit that there is no side effect to the medication. There will also there to put in many fake references of people who had used the medicaion before. These collaborators will bullshit that their penises will lengthen by five to ten cenimetres or the diameter had increased to four centimetres. So such a fantastic medication, will you try?